Over the last week or so the current round of Google page rank (PR) updates have been rolled out. And ChrisBrandrick.com went from a 0 to a page rank of 4.
For those of you unfamiliar with page rank, it is Google’s method of rating the importance of a website within the web as a whole. So for example a site with more presence and links will supposedly be ranked higher than those without. Google explains Page Rank like so:
PageRank relies on the uniquely democratic nature of the web by using its vast link structure as an indicator of an individual page’s value. In essence, Google interprets a link from page A to page B as a vote, by page A, for page B. But, Google looks at more than the sheer volume of votes, or links a page receives; it also analyzes the page that casts the vote. Votes cast by pages that are themselves “important” weigh more heavily and help to make other pages “important”.
Now many debate that the Google Page Rank may not be as important as it once was, especially to advertisers, but it still holds value and is a small indication as to whether your site is making an impact on the web. With this in mind, I’m celebrating the fact, so for the month of August advertising on ChrisBrandrick.com is only $10. $10 gets you one months exposure on the right sidebar in the available 125×125 spot. Interested? Just drop me an email at email@example.com or leave a comment.